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Writer's pictureTanya Kostetsky

Get out of your shell w/ these tips for creating amazing videos.

Updated: May 17

Ready to step up your video content game but feeling a little camera-shy? We get it — trust us! But don't let it stop you from doing the dang thing. Because guess what?

1. It’s good for your business 🤠

2. You don’t even have to show your face 👀 (in fact, depending on your business… you might not wanna show your face!)


We’ve got you covered with tips for creating 🔥haute AF 🔥 video content that will captivate your audience (more than once!)

👉Bake in prep time: Take the time to plan out what you want to say and how you want to say it so you show up on shoot day feeling more confident and avoid stumbling over your words.

👉Practice makes perfect: Start by recording a few practice videos to get comfortable in front of the camera. You don't have to post these, but they'll help you get the hang of things.

👉Keep it short and sweet: Attention spans are short these days, so keep your videos short and to the point. We recommend 7–15 seconds for Reels, or 30 seconds to a minute tops for longer form social videos.

👉Be yo’self: Authenticity is key when it comes to creating engaging video content. Don't try to be someone you're not — let your BRAND’s personality shine through!

👉Use props and visuals: Product-based business? Make that the star! Service-based business? You can still use visuals — just make sure they're relevant to the topic you're discussing.

👉Have fun with it! Remember, creating video content should be fun! Don't take yourself too seriously and enjoy the process.


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